Millennials: What Is Their Approach To Staying Youthful?
Anti-aging has been the hottest topic for decades, and for Millennials it is no different. It’s clear that wrinkles are “bad” and eternal youth is “good”.
But lately there has been a shift in thinking towards aging gracefully, and away from expensive “quick- x” products.
Millennials want dermatological, solution-focused lifestyle habits. Fillers and injections are becoming obsolete as they embrace natural techniques that make you healthy from the inside out. They want to look good as they age, rather than trying to stop aging after the fact.
How do Millennials age?
According to Skin Incorporated, an online survey conducted in 2016 discovered that 59% of adult women read beauty product ingredient labels before purchasing. Click here to find out how to decode a label. Furthermore, almost 40% will pay extra for all-natural beauty products.
Millennials are choosing natural solutions recommended by experts. The next celebrity endorsement is not the place to look. And they want small batches of freshly formulated cosmetics that make your skin glow. These products are hand-crafted and contain probiotics and superfoods such as chia and kale, as well as vegan and gluten-free ingredients.
Who are they influenced by?
Millennials want advice from people they trust and follow, rather than shiny celebrity advertisements. They then share this trusted advice with their personal followers, creating a community of “graceful agers”. According to Meredith Corporation, a 2016 study discovered that 75% of millennial women trust beauty products based on influencer recommendations, and 55% take this advice and make their own recommendations to their followers.
What does this mean for you?
It means emphasizing the beauty of being real and authentic. The key is to embrace your natural self, by taking care of your body from a young age. This is a lifestyle choice, not a quick fix. Both women and men need to advocate self-love from within.
How do Millennials prevent wrinkles?
They know that eating healthily makes your skin glow and age gracefully. However, they want to go straight to the source and directly apply it to their bodies.
Sources such as Organic Authority have a few suggestions for you:
- Quinoa contains vitamin E and amino acids that hydrate your hair and skin.
- Kale, wheat grass and spirulina are great for your diet, but millennials are using them for their skin, too.
- Do you have sensitive skin? Try chia seed extract. It is gentle and hydrates delicate complexions.
- Açaí is a great antioxidant, which prevents inflammation and plumps up the skin.
- Do you have oily skin? Keep an eye out for hemp seed serum, which combats acne- prone skin and blemishes.
Hydration remains at the core of maintaining youthful skin. Click here to discover 5 hydrating power foods that can help you achieve this.
A key takeaway is spending less on expensive treatments which may undo damage, and more on solutions throughout your life.