Hair Loss: A Battle Of The Sexes
A survey conducted by independent company Plus 94 Research (on behalf of Alpecin Caffeine Shampoo) has found that hair loss is a problem – and men and women face this challenge differently.
The Background When It Comes To Men:
The study found that hair loss is more prevalent in middle-aged South African men than erectile dysfunction. Close to 40% of the 600 men (aged 20-65) involved in the study shoed signed of hair loss. This rose to two thirds of men between the ages of 36 and 55, who commented that, after weight issues, hair loss was more of a concern than a strong body odour or bad breath. A quarter of the 600 said they felt losing hair would affect their attractiveness, and a third aged between 36 and 55 commented that this would negatively affect their social lives.
Men And Hair Loss, According To The Survey:
- 39% of all respondents were showing signs of early hair loss, 9% had a serious hair loss problem and 8% were almost bald.
- Most men (59%) spend R100 or less a month on their hair, 37% spend up to R499, and 4% spend over R500.
- Almost half (45%) of the men surveyed are willing to spend an additional R150 a month to prevent hair loss, while 9% are willing to spend more than R150.
- Single, divorced and seperated men are willing to spend more on countering hair loss than married men.
- Capetonian men spend more on their hair than their counterparts from Joburg or Durban.
- Almost 40% of respondents showing signs of hair loss are treating the problem.
The Background When It Comes To Women:
A similar survey was conducted on women over 30 by the same independent company, on behalf of Plantur 39. More than a third of the women surveyed admitted that they are showing signs of early hair loss, which they said has impacted negatively on their self-confidence and their appeal to their partners. This, in turn, has led to a rise in anxiety and depressions.
Of the 505 women surveyed, 28% were showing signs of hair los,, 8% had a serious hair loss concern, and 1% were in fact going bald. Of those who were whosing signs of hair loss, 38% said they had experienced signs and symptoms of depression or anxiety. The research revealed that this figure rose to almost 50% in women aged between 46 and 55, while demographically, the figure was slightly higher among white women (42%).
Women And Hair Loss, According To The Survey:
- 69% of those surveyed believe healthy hair plays a huge part in their self-image, while 55% said healthy hair builds self-confidence and attracts attention from the opposite sex.
- A third believes hair loss will affect their appeal to their partner.
- Almost 75% are spending up to R500 a month on haircare, 13% up to R1 000, and 7% over R1 000.
- Half say they would be willing to sacrifice a new wardrobe, while 39%would sacrifice holidays to solve a hair loss problem.
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